Vol. 17, N°4 (2022)

178

136

The role of intellectual capital in achieving competitive advantage: a field study in the General Company for Al-Mishraq Sulfur in Nineveh Governorate

Résumé

The aim of the research, in general, is to study the effect relationship between intellectual capital and competitive advantage within the General Company for Mishraq Sulfur. Intellectual capital is one of the modern concepts that emerged in the last decade of the twentieth century. Many institutions have realized an important fact, which is that their true value is based on something that may be more important than their physical capital, which is what is called today intellectual capital, which represents one of the most important elements of corporate success in the twenty-first century. As for the competitive advantage, it arises as soon as the establishment discovers new methods that are more effective than those used by competitors, as it is able to embody this discovery in the field, in other words, by simply creating a process of innovation, and according to the above, the current study adopts the study of intellectual capital as an independent variable for it. The effect in enhancing the competitive advantage, the study sample consisted of (32) individuals who hold administrative positions, heads of departments and officials of divisions and administrative units in the researched institution, and the questionnaire form was adopted for the purpose of data collection. By 74% of the change in the competitive advantage in the General Company of Mishraq Sulfur, which means that the regression curve is good for describing the relationship between this indicator and the independent variables.

Comment citer cet article

علي يوسف احمد و غازي الزواري (2022) " دور راس المال الفكري في تحقيق الميزة التنافسية : دراسة ميدانية في الشركة العامة لكبريت المشراق في محافظة نينوى" المجلة العالمية لإدارة الأعمال و التكنولوجيات، المجلد 17، العدد4 ديسمبر، ص1-21